CANADA, 5 July 2023: taq Automotive Intelligence (taq), a Canadian-based firm specializing in automotive retail technology, and VinFast Canada, an electric vehicle manufacturer, have announced a partnership to deliver a digital retailing solution for Canadian EV buyers.
Under the terms of the agreement, taq will provide VinFast with a white-labeled digital retailing platform that will allow customers to order, finance, and deliver their vehicles entirely online. The platform will be powered by taq’s intelligence-based technology, which will enable VinFast to provide customers with a seamless and personalized buying experience.
“We are excited to partner with VinFast to bring our digital retailing solution to the Canadian market,” said Alan H. Bird, Chairman and CEO of taq. “Our technology is designed to make the car buying process easier and more convenient for consumers, and we believe that this partnership will help VinFast to accelerate the adoption of electric vehicles in Canada.”
VinFast is a Vietnamese automaker that is rapidly expanding its presence in the global EV market. The company has already launched its operations in the United States and Canada, and it plans to expand to other markets in the coming years.
“This partnership with taq is a significant milestone for VinFast,” said Robert Muller, Deputy CEO, Sales and Marketing, VinFast. “We are committed to providing our customers with a premium and convenient buying experience, and this partnership will help us to achieve that goal.”
The digital retailing platform developed by taq will allow VinFast customers to:
- Configure their vehicle online
- Apply for financing
- Sign contracts electronically
- Schedule delivery
The platform will also provide customers with access to a dedicated concierge team that can help them through the buying process.
“We are proud to be partnering with taq and VinFast to bring this innovative digital retailing solution to Canadian consumers,” said Grant Simons, Vice President, and Co-Head, RBC Automotive Finance. “This partnership will help to make the process of buying an electric vehicle more convenient and accessible for Canadians.”
The digital retailing platform from taq is expected to be launched in Canada in the coming months.