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JAPAN, 16 October 2023: In preparation for the Japan Mobility Show, Lexus has given us a tantalizing sneak peek at their upcoming electric vehicle concept. This exhibition promises to be a blend of futuristic technology and traditional Japanese craftsmanship.
Lexus’s EV Concept
Lexus is gearing up to introduce its next-generation battery electric vehicle (BEV) concept model lineup. The theme for their booth is “Pushing the Boundaries of the Electrified Experience.” While the exact details are yet to be revealed, we can anticipate a series of cutting-edge concept models.
2026: A Significant Year
2026 marks a crucial milestone for Lexus as they intend to revolutionize their vehicle modular structure, transform production methods, and reimagine the software platform. This year’s unveiling in Tokyo is expected to shed light on their path to 2026.
The Show’s Theme
The entire event revolves around the theme, “Discover a future you can’t wait to navigate!” Lexus, following the tradition set by parent company Toyota, will combine advanced technology with traditional Japanese craftsmanship. Expect a display that celebrates both traditional Japanese aesthetics and environmental sustainability through the use of bamboo materials.
Lexus Electrified VR Experience
Visitors to the Lexus booth will be treated to an immersive experience with the Lexus Electrified VR Experience. This driving simulator is designed to offer a virtual driving experience aligned with the company’s customer-centric approach and societal connections.
Presentation Details
For Lexus enthusiasts eager to watch the presentation, it will be available on a dedicated site. The festivities are scheduled to kick off at 10:30 a.m. on Wednesday, October 25, in Tokyo, which translates to 9:30 p.m. on Tuesday, October 24, Eastern Time.
Conclusion
Lexus is all set to make a significant impact at the Japan Mobility Show with its innovative electric vehicle concept. Stay tuned for further updates as we approach this exciting event.
